In the global automotive semiconductor field, we all know what the major manufacturers, we can see the recent TI bet quite a lot of effort in the field, of course, other competitors have not been idle, previously NXP has caused many semiconductor manufacturers' attention after the acquisition of Freescale. Renesas is certainly no exception. Deputy Minister of Japan, Renesas Electronics Global Sales & Marketing ManabuKawashima quoted StrategyAnalytics research data indicate that in 2013 the global automotive semiconductor market share, Renesas is a global leading position, was 13.3%, while in the fourth and first Freescale NXP five add up 13.9% compared, slightly better than a Renesas chip, but in the car with the processor, Renesas is as high as 40.8%, NXP and Freescale sum, there was only 23.5 percent, From here we can see in the car with Renesas semiconductor market is still living in a considerable degree of leadership. ManabuKawashima also said that although Renesas While Japanese cars with the semiconductor industry, but in terms of the customer base is not limited to the Japanese depot, such as mainland China, Europe and other Asia Pacific regions, Renesas Electronics has good results.In order to be able to design a vehicle to meet the needs of each subsystem, Renesas also introduced a 40-nanometer manufacturing process of automotive MCU (microcontroller) can cover airbags, instrument panels, engine control, body control, collision avoidance system pure electric and hybrid system control. MCU products which can withstand high temperatures up to 150 degrees Celsius, through which the MCU can achieve ISO26262 standard functional safety ASILD grade, in addition, it has a multi-core architecture, but also has some information security mechanisms. ManabuKawashima said Renesas has been able to adopt 40-nanometer process, has a very good reason that flash memory technology, so the only way to achieve this goal. The current car market with a processor, ARM architecture has become increasingly enhance visibility, when asked about the view, ManabuKawashima said on car processors, Renesas indeed using ARM processor core, but in terms of MCU, Renesas or will adopt its own core to meet the needs of the system design, the future will continue to use it, the reason is because the depot for this product has a very high reliability, Renesas will not easily modifiers processor core. |
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Renesas Is Confident To Face With Challenge Of Automotive Se