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Domestic Sensors Face International Price Competitiveness
Beijing April 23 news, Reuters China touch screen, along with industrial digital, intelligent development, sensor applications are more widely in the industry . China in recent years, the rapid development of sensor market, the growth rate of over 15%. But because of sensor technology is not mature, there is a technical problem of high domestic prices low sensor in the international price competition is not dominant. Chinese sensor market has been growing in recent years, the growth rate of over 15%. 2012 China four areas of sensor applications for industrial control, automotive electronics, communications, electronics and consumer electronics, industrial and automotive electronics products which accounted for about 42% of the market share. The sensors used in medical, environmental, meteorological and other special electronic equipment rapid growth, the use of sensors accounted for about 15% of the market share. These industries are large demand for the sensor, the sensor for the local industry provides a good opportunity for development. The next five years, the domestic sensor market average sales growth rate will reach 31%. Despite the high demand for our sensor market developed rapidly, but there is also a low level of technology, the type of lack of R & D capabilities and poor. China currently has 1,688 enterprises engaged in the development, production and application of the sensor, but in MEMS development and production of more than 50, and have a smaller size and application. Do not form a sufficient scale applications, leading to a low of sensor technology, but kept the problem of high prices in the international market will lose its advantages, but also makes the market more competitive. According to the new year IC Insights2015 photoelectric - sensors - growing reports of discrete components, due to things, wearable applications market is growing rapidly, and the popularity of the automatic control system for embedded measurement functions, the sensor shipments will rise sharply. However, the growth rate of sales decline in the unit price will be dragged down. The average selling price of all semiconductor sensors next five-year compound annual growth rate is expected to reach 5%, the decline rate is about twice the previous five years (from 2009 to 2014 compound annual decline of about 2.5%). According to the latest report ICInsights, 2014-2019, sensors strong growth, with shipments up 11.4 percent compound annual growth rate over five years of global shipments reached 19.1 billion. Sales are expected to reach 6% compound annual growth rate. 2009-2014 sensor sales CAGR of 17.1%, and hit a new high of $ 5.7 billion in 2014. There are always new sensor supplier reached the market, resulting in a sensor unit price competition is one reason for the decline, the downstream manufacturers continue to lower prices also makes great prices declined. Price drop sensor not only reduces the growth rate of the highly competitive market for sensors, sensor suppliers also reduced the profit margins.
    
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